TradeSmart appoints Rohit Onkar as chief growth officer

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TradeSmart, a discount broking firm, has appointed Rohit Onkar as its Chief Growth Officer. With over a decade of experience in digital business landscapes, Onkar is known for his expertise in digital marketing. In his over 12 years of career, he has focused on developing growth strategies and optimising customer lifetime value.

Onkar is known for leading businesses from stable positions to significant growth, achieving notable transitions from 1X to 10X in his previous ventures. At TradeSmart, his goal is to advance the company from its current 10X status to a 100X growth trajectory.

“As a seasoned digital first marketing leader, I’ve always seen growth as more than numbers; it’s about sustainable innovation. Together, we’ll transcend boundaries, drive innovation, and set new benchmarks in the digital marketplace,” Onkar said.

Before assuming his current position, Onkar established the digital marketing centre of excellence at Loylty Rewardz, a loyalty management company, now part of the BillDesk Group. He also played a key role in the brand launch of Rupay Cards and UPI during his tenure with NPCI.

Onkar’s focus on driving business growth through digital channels is evident. Beyond his leadership role, he serves as an active investor and advisor, applying his expertise to enhance revenue across various companies.

Onkar, an alumnus of IIM Calcutta, brings a wealth of knowledge and a proven track record to TradeSmart.

TradeSmart is a venture of the larger organisation, VNS finance.

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